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Industries
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Media & Entertainment

Media & Entertainment IT Services

With RSA Tech’s media and entertainment IT solutions, you can carve your niche by leveraging a combination of stunning design, futuristic technologies, and exhilarating customer experiences.

Media & Entertainment Technology Solutions

Elevate customer experiences with rich cognitive interactions by incorporating leading-edge technologies like AR, Blockchain, Artificial Intelligence (AI), and big data. Partner with RSA Tech, a veteran media and entertainment IT service provider, and benefit from our deep industry expertise.

The digital transformation in the Media and Entertainment industry is at the speed of light. Competitive content producers command the loyalty of legions of consumers through direct-to-consumer distribution. Multichannel video programming distributors are now acquiring content producers and cable networks, publishers are dishing out information services, and ad agencies are stepping into content creation.

To thrive in such a fast-paced industry, businesses need to deliver personalized customer experiences in an agile manner at the front end. On the inside, they must strive to reduce the total cost of ownership by incorporating automated digital workflows and working with scalable, secure environments that integrate easily with advanced AI. That’s where RSA Tech’ media and entertainment IT solutions enter the picture.

Our Offerings

Gaming

The casino industry embraces media tech solutions to meet guest demands with cloud-based infrastructure, VR gaming experiences, and modern payment methods like cryptocurrency and mobile wallets. As a dedicated media and entertainment tech company, we ensure a seamless transformation for your casino.

Digital Media

The US media industry leads globally, comprising almost a third of the media and entertainment consulting sector. Fluctuating growth, piracy challenges, and strict regulations impact the industry, while streaming dominates the US digital music sector, surpassing digital downloads.

Media AdTech

The global AdTech market value is 185.17 billion USD with a 3.9% CAGR as of 2023. AdTech employs data-driven digital solutions to enhance advertising efficiency by precisely targeting audiences and analyzing campaign results for continual improvement. It optimizes ad delivery to reach the most relevant audience at the right time and place.

News and Entertainment

The US Media and Entertainment service industry leads globally, valued at around $717 billion, representing one-third of the total Media and Entertainment IT service industry. It includes diverse segments like motion pictures, streaming content, music, video games, and more.

E-Sports

The explosive growth of e-sports is reshaping the media and entertainment software industry with increasing global fanbase and viewership on platforms like Twitch, YouTube, and Instagram. Mobile e-sports have surged with lite apps, and 5G’s advent promises enhanced gaming experiences and seamless 3D AR for spectators.

Events Tech

COVID-19 has accelerated the growth of virtual events in the media and entertainment IT service industry, fostering innovation and opportunities. Live streaming extends event reach, engaging international customers and generating buzz. Contactless check-ins with facial recognition and AR experiences through QR code scans enhance attendee engagement and delight.

Social Media

The United States boasts a high social network penetration rate, with over 223 million active users in 2020 engaging in various activities. With over 70 percent of the population having social media accounts, these platforms have become incredibly popular online activities. The number of US social network users is projected to increase to approximately 243 million by 2025. As a media and entertainment technology company, we can optimize your solutions and help leverage the potential of different social media platforms to maximize your reach and engagement.

Media & Entertainment Strategy

Automate workflows to enhance efficiency, quality, and cost-effectiveness. Our media and entertainment IT solutions, combined with 11+ years of industry experience, enable fast and accurate customer service while meeting compliance requirements and providing hyper-personalization. Deliver unified experiences across mobile, desktop, and tablets, utilizing our extensive analytical capabilities to make informed decisions and explore new business opportunities in a rapidly changing landscape. Embrace exciting partnerships and rise to new heights in the media and entertainment IT services industry, preparing for an exciting future filled with endless business possibilities.

Unlock previously unattainable insights from your data, improving user understanding and enhancing services for unparalleled gains.
Enjoy unified experiences across all platforms and devices, ensuring familiarity and consistency for consumers.
Optimize efficiency and cost-effectiveness through test automation across various channels, saving resources.
Our over-the-top platform supports next-gen digital services and products, positioning you for success in the ever-evolving digital landscape.

Media & Entertainment IT Services

Cloud Migrations

We transform legacy architectures into microservices, enabling seamless cloud migration for leading content creators and broadcasters globally.

Product Development and Integrations

From video workflows to media asset management systems, we help integrate your media platform with top streaming services like Netflix, Disney+, and HBO Max.

Digital Transformation

Our media management platforms power complex content workflows, automating content provisioning, distribution, and advanced analytics.

Business and Operations Support System

We build and manage multilingual end-user portals, customer care platforms, prepaid, and postpaid integrations, and more.

Customer Self-service and Customer Service Agent Support

We design and implement self-service channels, chatbots, and customer-care channels for billing, package upgrades, and more.

Ads and Media Sales

With our one-stop portal for ad planning and booking across TV, radio, and digital, your sales team gains insights for informed decision-making.

Middleware Development

We create scalable API middleware for web and mobile apps, integrating payment gateways, logistics platforms, and customer service portals.

Baseband

Experience enhanced video content with real-time updates, dynamic ad placements, and stunning video effects for live channels.

Headend

Our expertise includes conditional access system integrations, set-top box app development, and testing, ensuring seamless functionality.

Insights

The key components of a successful streaming data analytics architecture.

Case Study

The Future Belongs to Businesses Utilizing AI Technology

Insights

Next-Generation Application Management Solutions: A Key to Achieving Business-IT Alignment

Why RSA Tech?

Our hyper-focused team’s nuanced perspective, combined with over 11 years of rich experience, sets our banking and financial solutions apart, offering unique insights and expertise to meet your specific needs.